Middle East and Africa Feminine Hygiene Products Market Trends, Share, Size and Future Outlook: SPER Market Research (2024)

Middle East and Africa Feminine Hygiene Products Market Growth, Size, Trends Analysis- By Product Type, By Absorbency Level, By Distribution Channel- Regional Outlook, Competitive Strategies and Segment Forecast to 2033
  • Middle East and Africa Feminine Hygiene Products Market

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Published: Nov 2024 Report ID: FMCG24192 Pages: 1 - 158 Formats*:
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Middle East and Africa Feminine Hygiene Products Market Introduction and Overview

According to SPER Market Research, the Middle East and Africa Feminine Hygiene Products Market is estimated to reach USD 2.59 billion by 2033 with a CAGR 4.78%.

The report includes an in-depth analysis of the Middle East and Africa Feminine Hygiene Products Market, including market size and trends, product mix, distribution channels, and supplier analysis.Products for feminine hygiene are made to enhance intimate health, keep oneself clean, and assist women in controlling their menstrual flow. Menstrual cups, tampons, sanitary pads, and panty liners are the most popular goods; each has a distinct function during the menstrual cycle. Tampons are placed into the vagina to absorb the flow internally, whereas pads are absorbent materials worn in underwear to catch menstrual blood. An environmentally friendly and reusable substitute for pads and tampons, menstruation cups are composed of flexible silicone or rubber and are placed within the vagina to collect menstrual fluid. Smaller, thinner pads called panty liners are used for spotting, minor discharge, or everyday freshness.

  • January 2022: Essity AB acquired the Canadian firm Knix Wear, Inc. and the Australian company Modibodi in order to expand its presence in the global market for intimate apparel products.

Middle East and Africa Feminine Hygiene Products Market Trends, Share, Size and Future Outlook: SPER Market Research (1)

Market Opportunities and Challenges

Opportunities:The growing number of women and increased urbanization are driving growth in the female hygiene product market in the Middle East and Africa (MEA) region. With a significant increase in the percentage of females, the MEA region's population has been expanding. As more women move into the area, there is a corresponding increase in the demand for feminine hygiene products. This shift in demographics directly leads to a larger demand for products such as sanitary pads, intimate wash, panty liners, menstrual cups, and tampons.Furthermore, Environmental responsibility and sustainability are becoming more and more popular worldwide. Because disposable menstrual products produce a significant quantity of trash, consumers are becoming more and more worried about the environmental impact of these items. Eco-friendly substitutes, such cloth pads, biodegradable tampons, and reusable menstrual cups, solve these issues by lowering waste and carbon emissions, which makes them appealing choices.

Challenges:Pollution is a major issue with feminine hygiene products, especially when it comes to throwaway items. Tampons and menstrual pads, which are frequently comprised of synthetic materials, contribute to pollution in a number of ways. These items can wind up in landfills and the ocean if they are not disposed of properly, which can have long-term negative effects on the environment. These products contain polymers and chemicals that can take hundreds of years to break down, and the existence of such non-biodegradable garbage has a negative impact on public health, marine life, and ecosystems. Therefore, controlling and minimizing the environmental effect of feminine hygiene products is a crucial task that calls for creative, environmentally responsible solutions to lessen pollution and advance sustainability in the sector. Its market expansion may be constrained by such issues.

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Market Competitive Landscape

The Feminine Hygiene Products Market in Middle East and Africa is moderately fragmented. Some of the market key companies are Edgewell Personal Care Co, Essity AB, Kimberly-Clark Corp, Lune Group Oy Ltd, Mooncup Ltd, Ontex BV, and The Procter & Gamble Co.

Scope of the report:

Report MetricDetails
Market size available for years2020-2033
Base year considered2023
Forecast period2024-2033
Segments coveredBy Type, By Distribution Channel, By Absorbency Level
Regions covered

Middle East And Africa, Qatar, Saudi Arabia, United Arab Emirates, Egypt, Morocco, Nigeria, South Africa, Rest of Middle-East and Africa

Companies CoveredEdgewell Personal Care Co, Essity AB, Kimberly-Clark Corp, Lune Group Oy Ltd, Mooncup Ltd, Ontex BV, and The Procter & Gamble Co.

COVID-19 Impact on Middle East and Africa Feminine Hygiene Products Market

The Middle East and Africa (MEA) market for feminine hygiene products was significantly impacted by the COVID-19 epidemic, which brought with it both opportunities and challenges. Global supply chain disruptions resulted in product shortages and delays, and the pandemic's economic effects decreased consumer spending, making it harder for certain women to get basic hygiene supplies. Financial hardships forced women to look for less expensive alternatives, such cloth pads, while lockdowns restricted access to shops and pharmacies in many locations. Nonetheless, the epidemic also raised awareness of personal cleanliness, which in some areas fueled demand for feminine hygiene products. As people began purchasing online, e-commerce grew significantly because it made things more accessible, particularly in cities.

Key Target Audience:

  • Adolescent Girls
  • Women of Reproductive Age (18-45)
  • Working Women
  • Pregnant and Postpartum Women
  • Women in Rural and Low-Income Areas
  • Health-Conscious Consumers
  • Eco-Conscious Consumers
  • Elderly Women (Post-Menopausal)

Our in-depth analysis of the Middle East and Africa Feminine Hygiene Products Market includes the following segments:

By Product Type:
  • Sanitary Napkins
  • Tampons
  • Menstrual Cups
  • Others
  • By Absorbency Level:
  • Ultra-Thin
  • Regular/Standard
  • Heavy/Maxy
  • Super/Extra
  • By Distribution Channel:
  • Supermarkets and Hypermarkets
  • Drug Stores and Pharmacies
  • Health and Beauty Stores
  • Online Retail
  • Key Topics Covered in the Report:

    • Middle East and Africa Feminine Hygiene Products Market Size (FY’2024-FY’2033)
    • Overview of Middle East and Africa Feminine Hygiene Products Market
    • Segmentation of Middle East and Africa Feminine Hygiene Products Market By Product Type (Sanitary Napkins, Tampons, Menstrual Cups, Others)
    • Segmentation of Middle East and Africa Feminine Hygiene Products Market By Absorbency Level (Ultra-Thin, Regular/Standard, Heavy/Maxy, Super/Extra)
    • Segmentation of Middle East and Africa Feminine Hygiene Products Market By Distribution Channel (Supermarkets and Hypermarkets, Drug Stores and Pharmacies, Health and Beauty Stores, Online Retail)
    • Expansion Analysis of Middle East and Africa Feminine Hygiene Products Market
    • Problems and Obstacles in Middle East and Africa Feminine Hygiene Products Market
    • Competitive Landscape in the Middle East and Africa Feminine Hygiene Products Market
    • Impact of COVID-19 and Demonetization on Middle East and Africa Feminine Hygiene Products Market
    • Details on Current Investment in Middle East and Africa Feminine Hygiene Products Market
    • Competitive Analysis of Middle East and Africa Feminine Hygiene Products Market
    • Prominent Players in the Middle East and Africa Feminine Hygiene Products Market
    • SWOT Analysis of Middle East and Africa Feminine Hygiene Products Market
    • Middle East and Africa Feminine Hygiene Products Market Future Outlook and Projections (FY’2024-FY’2033)
    • Recommendations from Analyst

    1. Introduction

    1.1. Scope of the report

    1.2. Market segment analysis

    2. Research Methodology

    2.1. Research data source

    2.1.1. Secondary Data

    2.1.2. Primary Data

    2.1.3. SPER’s internal database

    2.1.4. Premium insight from KOL’s

    2.2. Market size estimation

    2.2.1. Top-down and Bottom-up approach

    2.3. Data triangulation

    3. Executive Summary

    4. Market Dynamics

    4.1. Driver, Restraint, Opportunity and Challenges analysis

    4.1.1. Drivers

    4.1.2. Restraints

    4.1.3. Opportunities

    4.1.4. Challenges

    4.2. COVID-19 Impacts of the Middle East and Africa Feminine Hygiene Products Market

    5. Market variable and outlook

    5.1. SWOT Analysis

    5.1.1. Strengths

    5.1.2. Weaknesses

    5.1.3. Opportunities

    5.1.4. Threats

    5.2. PESTEL Analysis

    5.2.1. Political Landscape

    5.2.2. Economic Landscape

    5.2.3. Social Landscape

    5.2.4. Technological Landscape

    5.2.5. Environmental Landscape

    5.2.6. Legal Landscape

    5.3. PORTER’s Five Forces

    5.3.1. Bargaining power of suppliers

    5.3.2. Bargaining power of buyers

    5.3.3. Threat of Substitute

    5.3.4. Threat of new entrant

    5.3.5. Competitive rivalry

    5.4. Heat Map Analysis

    6. Competitive Landscape

    6.1. Middle East and Africa Feminine Hygiene Products Market Manufacturing Base Distribution, Sales Area, Product Type

    6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in Middle East and Africa Feminine Hygiene Products Market

    7. Middle East and Africa Feminine Hygiene Products Market, By Product Type (USD Million) 2020-2033

    7.1. Middle East and Africa Feminine Hygiene Products Market Size, Share and Forecast, By Product Type, 2020-2026

    7.2. Middle East and Africa Feminine Hygiene Products Market Size, Share and Forecast, By Product Type, 2027-2033

    7.3. Sanitary Napkins

    7.4. Tampons

    7.5. Menstrual Cups

    7.6. Others

    8. Middle East and Africa Feminine Hygiene Products Market, By Absorbency Level (USD Million) 2020-2033

    8.1. Middle East and Africa Feminine Hygiene Products Market Size, Share and Forecast, By Absorbency Level, 2020-2026

    8.2. Middle East and Africa Feminine Hygiene Products Market Size, Share and Forecast, By Absorbency Level, 2027-2033

    8.3. Ultra-Thin

    8.4. Regular/Standard

    8.5. Heavy/Maxy

    8.6. Super/Extra

    9. Middle East and Africa Feminine Hygiene Products Market, By Distribution Channel (USD Million) 2020-2033

    9.1. Middle East and Africa Feminine Hygiene Products Market Size, Share and Forecast, By Distribution Channel, 2020-2026

    9.2. Middle East and Africa Feminine Hygiene Products Market Size, Share and Forecast, By Distribution Channel, 2027-2033

    9.3. Supermarkets and Hypermarkets

    9.4. Drug Stores and Pharmacies

    9.5. Health and Beauty Stores

    9.6. Online Retail

    10. Middle East and Africa Feminine Hygiene Products Market Forecast, 2020-2033 (USD Million)

    10.1. Middle East and Africa Feminine Hygiene Products Market Size and Market Share

    11. Middle East and Africa Feminine Hygiene Products Market, By Region, 2020-2033 (USD Million)

    11.1. Middle East and Africa Feminine Hygiene Products Market Size and Market Share By Region (2020-2026)

    11.2. Middle East and Africa Feminine Hygiene Products Market Size and Market Share By Region (2027-2033)

    11.3. Middle East And Africa

    11.4. Qatar

    11.5. Saudi Arabia

    11.6. United Arab Emirates

    11.7. Egypt

    11.8. Morocco

    11.9. Nigeria

    11.10. South Africa

    11.11. Rest of Middle-East and Africa

    12. Company Profile

    12.1. Edgewell Personal Care Co,

    12.1.1. Company details

    12.1.2. Financial outlook

    12.1.3. Product summary

    12.1.4. Recent developments

    12.2. Essity AB

    12.2.1. Company details

    12.2.2. Financial outlook

    12.2.3. Product summary

    12.2.4. Recent developments

    12.3. Kimberly-Clark Corp

    12.3.1. Company details

    12.3.2. Financial outlook

    12.3.3. Product summary

    12.3.4. Recent developments

    12.4. Lune Group Oy Ltd

    12.4.1. Company details

    12.4.2. Financial outlook

    12.4.3. Product summary

    12.4.4. Recent developments

    12.5. Mooncup Ltd

    12.5.1. Company details

    12.5.2. Financial outlook

    12.5.3. Product summary

    12.5.4. Recent developments

    12.6. Ontex BV

    12.6.1. Company details

    12.6.2. Financial outlook

    12.6.3. Product summary

    12.6.4. Recent developments

    12.7. Others

    13. Conclusion

    14. Reference Links

    15. List of Abbreviations

    SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.

    The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings. The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.

    Middle East and Africa Feminine Hygiene Products Market Trends, Share, Size and Future Outlook: SPER Market Research (2)

    Middle East and Africa Feminine Hygiene Products Market Trends, Share, Size and Future Outlook: SPER Market Research (3)

    Middle East and Africa Feminine Hygiene Products Market Trends, Share, Size and Future Outlook: SPER Market Research (4)

    Frequently Asked Questions About This Report
    How big is the Middle East and Africa Menstrual Cups Market?

    Middle East and Africa Menstrual Cups Market is projected to reach USD 30.14 million by 2033, growing at a CAGR of 4.65% during the forecast period.

    What is the growth rate of the Middle East and Africa Menstrual Cups Market?

    Middle East and Africa Menstrual Cups Market grew in Market size from 2024. The Market is expected to reach USD 30.14 million by 2033, at a CAGR of 4.65% during the forecast period.

    What is the anticipated CAGR of the Middle East and Africa Menstrual Cups Market?

    Middle East and Africa Menstrual Cups Market CAGR of 4.65% during the forecast period.

    How can I get a sample report on the Middle East and Africa Menstrual Cups Market?

    You can get the sample pages by clicking the link - Click Here

    What is the Market size of the Middle East and Africa Menstrual Cups Market?

    Middle East and Africa Menstrual Cups Market size is USD 30.14 million from 2024 to 2033.

    Which segment is expected to Middle East and Africa Menstrual Cups Market?

    Middle East and Africa Menstrual Cups Market is covered By Type, By Distribution Channel

    Which region is expected to have the highest Market share in the Middle East and Africa Menstrual Cups Market?

    The Middle East and Africa is anticipated to have the highest Market share in the Middle East and Africa Menstrual Cups Market.

    Who are the key players in Middle East and Africa Menstrual Cups Market?

    The Key players in the Market include Companies Covered Diva International Inc, Lena Cup LLC, Lune Group Oy Ltd, Pixie Cup LLC, Saalt LLC, The Flex Co, and others.

    What is the conclusion of the Middle East and Africa Menstrual Cups Market?

    The high cost of advanced diabetes drugs and the financial burden of treating diabetes remain major obstacles to market growth, despite the fact that numerous drugs have been approved for the condition and that governments and industry players are launching numerous initiatives.

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